Point of sale communications. It could be packaging on shop counters, A frame boards outside of stores to entice customers in. Or it could be a good old fashioned in store poster. I’ve written these for nationwide brands like Costa Coffee, Carphone Warehouse and John Lewis.
Sometimes a little more thought is needed about the customer experience. So a pop up stand might be the way forward or a leave behind at a conference. Your copywriter should be able to come up with these ideas, beyond just dotting the ‘i’s and crossing the ‘t’s. A little bit of conceptual thinking to go with your beautifully written comms. Get in touch today on firstname.lastname@example.org